BCC Materials for MNH
New National BCC Materials on Newborn Care
Two NEW National BCC materials for newborn care have been developed by NHEICC in coordination with key stakeholders and with support from JHU- a poster and a pictorial brochure. The poster focuses on hypothermia prevention. The main messages are that the newborn should be kept close to the mother and should not be bathed before 24 hours of birth.
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Newborn Poster |
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Front and back page of the brochure |
Inside page of the brochure |
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SDIP-Brochure: A brochure for pregnant mothers and their families includes amount of incentive, reason for institutional delivery and a description of free delivery services.
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Brochure (inside) Brochure (outside) |
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Flyer (Front) Flyer (back) |
SDIP-Flyer: A flier for Female Community Health Volunteers (FCHVs) describes the amount of incentive, reason for institutional delivery and a description of free delivery services.
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SDIP-Flex: A flex (plastic board) explaining the scheme will be displayed at any health institution which provides the delivery incentive to women.
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Flex (Mountain) Flex (Terai) |
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Radio spot-SDIP:
A 1-minute radio spot features a mother-in-law and Daughter-in-law discussing where to deliver and their decision is influenced by the incentive.
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Danger Signs Poster ![]()
This poster shows the life threatening danger signs during pregnancy delivery and postnatal periods, which are1) Bleeding during pregnancy 2) Fits, convulsions or loss of consciousness 3) Continuous labor lasting for more than 12 hours 4) Excessive bleeding during the postnatal period 5) fever or foul smelling vaginal discharge 6) Swelling of hands and face. The tagline says that if any of the life threatening danger signs is seen, a woman should be taken to a health facility as soon as possible. The poster is displayed at health facilities, schools bus stands, chemist shops, tea shops, and during other women's group or advocacy activities.
Birth Preparedness Poster
Birth Preparedness Poster illustrates three important messages about birth planning: saving funds, preparing for transport and arranging for a blood donor. The poster is displayed at health facilities, schools bus stands, chemist shops, tea shops, and during other women's group or advocacy activities
Skilled Birth Attendant Poster
Skilled Birth Attendant poster promotes having a qualified health worker at the delivery, whether in the institution or at home. The poster is displayed at health facilities, schools bus stands, chemist shops, tea shops, and during other women's group or advocacy activities.
Maternal Health Action Card
This laminated pictorial Maternal Health Action Card has two sides with key information. One side is the life threatening danger signs during pregnancy, delivery and after delivery - exactly the same as the poster. The other side is birth preparedness messages of saving funds, preparing for transport and arranging for a blood donor plus promoting skilled attendance. The card reinforces critical information and is designed to be an inexpensive 'take home' so it is discussed with families. These Action Cards are designed for programmers to use in advocacy activities, group meetings, NFE classes with community leaders or ANC clinics.
Facilitators’ Manual on Safe Motherhood and Newborn Health for the Non-Formal Education (NFE) Programs
This manual was designed for the NFE facilitators to use in their classes in order to integrate a maternal and newborn health component into the existing NFE activities being implemented in many districts.
Standard Technical Content for Safe Motherhood and Newborn Health Communication Booklet (in Nepali)
The booklet was designed for organizations and communication professionals who are developing maternal or newborn health media, materials, programs or curricula to ensure that the content used is consistent. The booklet can also be a reference for health care providers and field level motivators. The booklet also includes a 'how to use' guide.
SUMATA Danglers
Sumata Danglers are a set of 10 pictorial and written messages from the SUMATA (Care, Share and Prepare) campaign to reinforce key behaviors to improve maternal and newborn health. It is one of the Initiatives, national Safe Motherhood Communication Campaign of National Health Education, Information, and Communication Center (NHEICC) and particularly designed to reach out to husbands and mothers-in-law as they are often the decision makers in the family. However, it can also be used with pregnant women, families, adolescents, community leaders in health facilities or in public spaces. They have been updated by NHEICC in coordination with JHU/CCP-SSMP as per recently standardized technical content for maternal and newborn health communication.
The danglers include 10 'flags' on a string as follows;
1. Meaning of SUMATA - SUMATA means SUsar Garau (Share), MAya Garau (care) and Tayari Garau (Prepare).
2. TT injection - A pregnant woman should have TT injection twice 1) during first Antenatal Care visit and 2) one month after receiving the first TT injection.
3. Husband sharing work of pregnant wife.
4. Family members saving money for pregnancy, delivery, after delivery and emergencies.
5. Mother in law offering iron tablet to her Daughter-in-Law (A pregnant woman should take one iron tablet every day after completing 3 months of pregnancy and continue up to six weeks after delivery).
6. Husband and Mother-in-Law sharing household work and pregnant women taking rest
7. Pregnant women, Mother-in-Law and husband discussing about Skill Birth Attendant during delivery. Skilled Birth Attendants are Doctor, Staff Nurse or Auxiliary Nurse Midwife (ANM)) for safe delivery.
8. Mother-in-Law offering varieties of food to mother after delivery.
9. Breastfeeding: Newborn should be breastfed within one hour of delivery and exclusively breastfed for six months.
10. Transportation preparation for emergency can be Doko, Tamdan, Gada, Ambulance etc.
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Birth Preparedness Package Flipchart
The BPP Flipchart is specifically designed for community mobilizers and government health workers in counseling pregnant women and their families to promoting safe motherhood and newborn health behaviors. It can be used in one-on one session or in groups settings. It has 18 pictures which illustrate and explain key health messages.
The flipchart has 18 pictures which illustrate and explain the following five main color-coded sections:
1. Care during pregnancy (3 pages)
2. Preparation for delivery (2 pages)
3. Care during childbirth (1 page)
4. Preparation for childbirth (5 pages)
5. Newborn care (1 page)
6. Danger signs for mother during pregnancy, delivery and postnatal periods and danger signs for newborn (4 pages)
7. Family Planning (2 pages)
(a) Anyone using this flipchart should have an orientation about how to use the flipchart and the health contents contained within so that they have a clear understanding about the issues and what the pictures mean.
(b) The flipchart should be displayed so that the group members or individual being counseled can see the pictures easily.
Interpersonal Communication Video with facilitators guide
This is an audio-visual aid CD for strengthening FCHV Interpersonal communication skills. The content is based on FCHVs’ training curriculum for basic and refresher training. The video demonstrates the important IPC skills in realistic settings. It is accompanied by a facilitators guide in Nepali with interactive sessions to reinforce the main skills.
Group Facilitation Video with facilitators guide:
This audio-visual aid is designed to strengthen FCHV group facilitation skills. The Video describes and demonstrates steps for group facilitation as
well as the key skills for effective group management. A facilitator’s guide in Nepali explains on how to use this video with interactive sessions to reinforce the main skills.
Asal Logne (Good Husband) Television Drama:
The 100 minute television drama ‘Aasal Logne’ (Good Husband) employs humor to involve husbands and mothers in law in maternal health, subsequently challenging traditional gender roles in Nepal. Husbands and mothers-in-law are the primary audiences as they have great decision-making influence over the pregnant woman around the time of childbirth. The teledrama was written, directed and performed by the artistic duo, Madan Krishna Shrestha and Hari Bansha Acharya (MAHA). It has been aired over national and cable television and is currently being used in facilitated discussions at the community level.
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